Help / FAQ

Why do I need a customised URL?

URLs help search engines and people to recognise you. For example, instead of having some random numbers and letters like www something dot com/123_abc_!"%, your link could consist of real meaningful words like mapolist.com/foodtrader, or trusted source dot com/your_company_name. Having a description of your business in a Uniform Resource Locator (URL) will make it more understandable and convenient for your existing or potential customers or clients. Of course, there are categories and subcategories which identify the nature of your business, but you will also need to keep the internet bots in mid that help search engines place your company's links at certain positions in the search results. It means that if your company is real and trusted, and provides everything that would help people to identify your company through different sources (such as our Catalogue), search engine scans will place your company at the prioritised positions. It is one of the base steps in SEO (search engine optimisation) — to build trusted links which prove who you are, what you do and why people should trust you.